You might know how many people watch your video, but knowing which parts they engaged with, where they clicked, and when they left off will provide you with insights you won't get anywhere else.
Success in sales is often binary, but how to get from good to great is much more nuanced. Finding the balance between feedback and criticism requires a human element that only video can provide.
If your salespeople aren't seen, they often aren't heard. But asking them to do so is often counter-productive. Now they can record themselves or their screens right from within Salesforce.
Chatter is wildly popular, for a reason. But if you aren't using video as part of your Chatter strategy, you aren't harnessing it's full potential.